Quote:
Originally Posted by dixie_boysles
A TOTAL backtrack! This is bullshit! I've seen articles everywhere like the one on pickuptrucks.co and such, but this is coming right out of the horse's mouth!
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No it's not, you need to understand the context and source of what is being said.
There are only two thing being said:
1) Ranger design is outdated
2) Ford is working on a new Ranger
The guy who is saying the Ranger design is outdated is the VP of design. His job revolves exclusively around vehicle designs, so of course his opinion of the Ranger will be 100% focused on the design of the Ranger. The Ranger's success isn't due to it's design, but due to the fact that's it cheap and it's a fleet vehicle. I would be willing to bet that the VP of sales, VP of marketing, and VP of production, are all saying the exact opposite of what this guy says.
The fact that he says "Ford has not abandoned the Ranger, that they are in fact working on a new one" sounds good to me. But remember, a "new" Ranger is very much open to interpretation. It could mean a hybrid Ranger, a new model (such as how there is a "new" sports model), adding an option for four full doors, etc. etc. He doesn't say anything about a total revamp.
I'm going to go ahead and label this article as pure speculation.